schema.org / 活動

Relatix JSON-LD Tool

包含NAICS產業分類的Google友善型結構化資料 — www.jsonldtool.com

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活動
📅

活動資訊

活動名稱為必填項
建議填寫描述
建議填寫圖片
建議填寫活動URL
開始日期為必填項
HH:MM格式(24小時制)
建議填寫結束日期
HH:MM格式(24小時制)
📋

狀態與參與方式

📍

地點

線下活動需要場館名稱
線下活動地點需要城市
ISO 3166代碼
🎫

票券

🏢

主辦方

建議填寫主辦方名稱
🎤

表演者

完成度2/21 個欄位 (10%)

驗證

Google必填
活動名稱為必填項
開始日期為必填項
線下活動需要場館名稱
線下活動地點需要城市
Google建議
建議填寫描述
建議填寫圖片
建議填寫結束日期
建議填寫票券/優惠資訊
建議填寫主辦方名稱
建議填寫活動URL

最佳化提示

包含票券/優惠資訊可在活動結果中啟用直接購買連結。
新增表演者資訊可透過藝術家/表演者搜尋提高可發現性。
JSON-LD Output
1<script type="application/ld+json">
2{
3 "@context": "https://schema.org",
4 "@type": "Event",
5 "eventStatus": "https://schema.org/EventScheduled",
6 "eventAttendanceMode": "https://schema.org/OfflineEventAttendanceMode",
7 "inLanguage": "zh"
8}
9</script>

快速參考

1. 在上方選擇schema類型
2. 填寫左側的表單欄位
3. 選擇輸出格式(JSON-LD、Microdata、RDFa、XML、Open Graph)
4. 解決上方的驗證錯誤
5. 複製輸出
6. 貼到頁面的<head>區段
7. 測試於 Rich Results Test
Ctrl+Z 復原 · Ctrl+Shift+Z 重做 · Ctrl+S 匯出 · Ctrl+Shift+C 複製
Copyright 2026 Relatix LLC

JSON-LD 格式的活動架構

An event happening at a certain time and location, such as a concert, lecture, or festival. Ticketing information may b…

活動 是一種 schema.org 類型。使用上方的產生器建立 JSON-LD、Microdata、RDFa、XML 或 Open Graph 格式的 活動 結構化資料,然後將其貼到您的頁面中,協助 Google、Bing 和 AI 回答引擎理解您的內容。

請於 schema.org/Event 查看官方定義。

活動 屬性

直接定義於 Event 的屬性:

屬性預期類型說明
aboutTextThe subject matter of an object.
actorTextAn actor (individual or a group), e.g. in TV, radio, movie, video games etc., or in an event. Actor…
aggregateRatingTextThe overall rating, based on a collection of reviews or ratings, of the item.
attendeeTextA person or organization attending the event.
audienceTextAn intended audience, i.e. a group for whom something was created.
composerTextThe person or organization who wrote a composition, or who is the composer of a work performed at s…
contributorTextA secondary contributor to the CreativeWork or Event.
directorTextA director of e.g. TV, radio, movie, video gaming etc. content, or of an event. Directors can be as…
doorTimeTimeThe time admission will commence.
durationTextThe duration of the item (movie, audio recording, event, etc.) in [ISO 8601 duration format](http:/…
endDateDateTimeThe end date and time of the item (in [ISO 8601 date format](http://en.wikipedia.org/wiki/ISO_8601)…
eventAttendanceModeTextThe eventAttendanceMode of an event indicates whether it occurs online, offline, or a mix.
eventScheduleTextAssociates an [[Event]] with a [[Schedule]]. There are circumstances where it is preferable to shar…
eventStatusTextAn eventStatus of an event represents its status; particularly useful when an event is cancelled or…
funderTextA person or organization that supports (sponsors) something through some kind of financial contribu…
fundingTextA [[Grant]] that directly or indirectly provide funding or sponsorship for this item. See also [[ow…
hasParticipationOfferTextAn offer to participate in the event, for example, Call for Proposals, Call for Speakers, or Call f…
hasSponsorshipOfferTextAn offer to sponsor the event, for example, Sponsorship Prospectus, Sponsorship Opportunities, or S…
inLanguageTextThe language of the content or performance or used in an action. Please use one of the language cod…
isAccessibleForFreeBooleanA flag to signal that the item, event, or place is accessible for free.
keywordsTextKeywords or tags used to describe some item. Multiple textual entries in a keywords list are typica…
locationTextThe location of, for example, where an event is happening, where an organization is located, or whe…
maximumAttendeeCapacityNumberThe total number of individuals that may attend an event or venue.
maximumPhysicalAttendeeCapacityNumberThe maximum physical attendee capacity of an [[Event]] whose [[eventAttendanceMode]] is [[OfflineEv…
maximumVirtualAttendeeCapacityNumberThe maximum virtual attendee capacity of an [[Event]] whose [[eventAttendanceMode]] is [[OnlineEven…
offersTextAn offer to provide this item&#x2014;for example, an offer to sell a product, rent the DVD of a mov…
organizerTextAn organizer of an Event.
performerTextA performer at the event&#x2014;for example, a presenter, musician, musical group or actor.
previousStartDateDateUsed in conjunction with eventStatus for rescheduled or cancelled events. This property contains th…
recordedInTextThe CreativeWork that captured all or part of this Event.
remainingAttendeeCapacityNumberThe number of attendee places for an event that remain unallocated.
reviewTextA review of the item.
sponsorTextA person or organization that supports a thing through a pledge, promise, or financial contribution…
startDateDateTimeThe start date and time of the item (in [ISO 8601 date format](http://en.wikipedia.org/wiki/ISO_860…
subEventTextAn Event that is part of this event. For example, a conference event includes many presentations, e…
superEventTextAn event that this event is a part of. For example, a collection of individual music performances m…
translatorTextOrganization or person who adapts a creative work to different languages, regional differences and …
typicalAgeRangeTextThe typical expected age range, e.g. '7-9', '11-'.
workFeaturedTextA work featured in some event, e.g. exhibited in an ExhibitionEvent. Specific subproperties …
workPerformedTextA work performed in some event, for example a play performed in a TheaterEvent.

繼承的屬性

Event 也會從 Thing 繼承屬性。

屬性預期類型說明
additionalTypeURLAn additional type for the item, typically used for adding more specific types from external vocabu…
alternateNameTextAn alias for the item.
descriptionTextA description of the item.
disambiguatingDescriptionTextA sub property of description. A short description of the item used to disambiguate from other, sim…
identifierURLThe identifier property represents any kind of identifier for any kind of [[Thing]], such as ISBNs,…
imageURLAn image of the item. This can be a [[URL]] or a fully described [[ImageObject]].
mainEntityOfPageURLIndicates a page (or other CreativeWork) for which this thing is the main entity being described. S…
nameTextThe name of the item.
ownerTextA person or organization who owns this Thing.
potentialActionTextIndicates a potential Action, which describes an idealized action in which this thing would play an…
sameAsURLURL of a reference Web page that unambiguously indicates the item's identity. E.g. the URL of the i…
subjectOfTextA CreativeWork or Event about this Thing.
urlURLURL of the item.

Event JSON-LD 範例

{
  "@context": "https://schema.org",
  "@type": "Event",
  "name": "Example Event"
}

常見問題

什麼是 活動 結構描述?

活動(schema.org/Event)是一種結構化資料類型,用於向搜尋引擎和 AI 系統描述 活動。在頁面中加入 活動 JSON-LD 有助於 Google、Bing 和回答引擎理解內容,並可啟用複合式搜尋結果。

如何將 活動 結構化資料加入我的網站?

在此工具中填寫 活動 欄位,複製產生的 JSON-LD,然後將其貼到頁面 <head> 或 <body> 中的 <script type="application/ld+json"> 標籤內。您也可以匯出 Microdata、RDFa、XML 或 Open Graph。

活動 JSON-LD 產生器免費嗎?

是的。jsonldtool.com 是免費的 活動 結構描述產生器與驗證器,無需註冊。

相關的 schema 類型

事物商務活動兒童活動喜劇活動ConferenceEvent課程實例舞蹈活動配送事件教育活動系列活動展覽活動節慶美食活動